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WordPress as a CMS

By now, almost everyone who wants or has a web site has heard about WordPress. Originally a blogging platform, it has evolved into one of the most popular content management systems (CMS). It is relatively easy to install, easy to update, easy to modify via plugins,...

Where Do Great Ideas Come From?

As graphic designers, we are in the idea business. We are constantly asked to generate new ideas. Or alter existing ideas. Anyone can come up with a good idea, but where do truly great ideas come from? This is my recipe for great ideas. Collaborate and Share It’s easy...

Graphic Design Down Under

I recently returned from a holiday in New Zealand. The country is visually stunning! I was overwhelmed by the natural beauty countrywide, and I was also taken by the amount of bold, illustrative graphic design that lives almost everywhere. It was so prolific, it often...

Web Page Load Times and Image Optimization

One of the most important aspects of an effective web site is site performance—specifically how fast a page loads. Slow-loading pages lead to high bounce rates. (Bounce rates are people leaving your site.) While there are a lot of factors affecting page loading time,...

Technical Interpretations of Graphic Designs

Leslie, our Creative Director, recently sent me some examples of graphic design she had created.  She took some design-oriented quotations and rendered them graphically. She placed a constraint upon herself: each design was limited to a single font. She did three...

Content is King

In January 1996, Bill Gates wrote an essay titled “Content is King” (http://www.craigbailey.net/content-is-king-by-bill-gates/), which over time has become a mantra for the web. Like many sacred utterances some believe it and others challenge it. And I...